Product Marketing Manager

  • Check Point Software Technologies
  • San Carlos, CA, USA
  • Sep 08, 2020
Full time Marketing

Job Description

  • Drive sales enablement activities; act as the key contact with the sales organization driving communications of product direction, positioning, key messages, and sales collateral.
  • Drive product launch and develop go-to-market plans, manage the development of sales enablement tools and training for the field sales force and reseller partners.
  • Develop the sales tools (PPTs, feature briefs, case studies, white papers, product brochures) to support the sales process of the company’s solutions and drive clarity and consistency of message.
  • Develop thought-leadership materials designed to accelerate our business momentum and better engage customers.
  • Present our products and solutions in formal and informal settings.
  • Evangelize our solutions portfolio to our customers through events, webinars, and other external communications channels.
  • Travel for presentations, training, tradeshows, and events – up to 25%
  • 3-5 years of software and outbound product marketing experience
  • Excellent English  
  • Work experience within enterprise security or networking targeting large enterprise customers highly desirable.
  • Hands-on experience delivering high-quality marketing materials with a creative flair to bring fresh ideas into product positioning and marketing campaigns.
  • Strong writing skills are essential - must be able to create a wide range of marketing content from scratch (presentations, white papers, datasheets, brochures, etc.).
  • Exceptional communication and strong public speaking and presentation skills.
  • Ability to communicate effectively to both technical and business level audiences in a compelling and differentiating manner.
  • Comfortable operating in an ambiguous, fast-paced, complex environment with an ability to manage multiple projects simultaneously.
  • BA/BS or equivalent experience. MBA desirable.